iTAG presents RFID solutions in Brascol’s technological exposure

The 2nd edition of the Expo Brascol points out news about fashion and technology to your business

By Renato Lopes

Brascol’s clients, the leader in wholesale of baby clothes to the children and youth of São Paulo, will embark on a true trip of technological intelligence. With the support of iTAG Tecnologia, the 2nd edition of the Expo Brascol Moda Tech event offers free fashion shows and information about the fashion and technology market for small and medium retail development.

The event brings together brands that promote innovation, opportunities, security and market trends. Brascol’s partnership with iTAG is already a success, being recognized as the second largest case of Radio Frequency Identification (RFID) in the world. With proven excellence in the field, iTAG will be responsible for presenting the technology to Brascol’s customers. Visitors will be able to closely monitor the performance of RFID-based systems, which capture and transmit product data by radio waves.

Alongside iTAG, we will have the participation of the Brazilian Automation Association (GS1 Brazil), responsible for the implementation of product identification standards, such as the EPC (Electronic Product Code) Gen 2. In addition to Bluebird, Prime Interway and Zebra, which will present its large portfolio of RFID products. The lectures led by RFID Journal Brasil journalist Edson Perin should address iTAG actions and other success stories in the implementation of RFID solutions developed in Brazil.

The Expo Brascol will take place between June 4 and 8, from 7:00 a.m. to 3:00 p.m., in the R. Maria Marcolina unit, 748/764, in Brás. In its first edition, the event received about 500 people interested in technological development and innovation. For more information, visit: https://www.brascol.com.br/.