Smart tester enables interactive retail shopping experience
Strategic partnership with cucabytech aims to market iTAG solutions in the external market
By Renato Lopes
The introduction of systems to improve the retail consumer experience has become a trend. Companies around the world are recognizing the benefits of diversified business technologies, including Radio Frequency Identification (RFID). Aiming at this scenario, iTAG Tecnologia has a strategic partnership with cucabytech, a Portuguese company that has been operating for 30 years with services and technological solutions.
The aim of the partnership is to market the immensity of possibilities provided by iTAG solutions in the EMEA and LATAM markets. To start the projects, companies bet on Interactive Mirrors. The product is targeted at retailers who want to boost customer-to-commodity interaction, enabling hands-on and memorable shopping experience.
In view of the technology application process, iTAG has specialized in offering the complete and customized service for project implementation. Recognized as being responsible for one of the largest RFID cases, iTAG’s partnership with cucabytech enables, mainly, interactive solutions of high technological quality to the country’s retailers.
